Ball like a pro.
Under armour reached out to NBL fans to help celebrate the start of the Hungry Jack’s NBL Grand Final Series by giving NBL fans the chance to win a one-on-one training session with an NBL pro and up to $5,000 worth of high-performance gear in a social led competition. Ball like a pro.
Boda took creative development of this series and developed a campaign personality that would speak to the Basketball focused consumer. Rollout included web design & social strategy.
https://www.youtube.com/watch?v=yNJJTVJ-cFE
www.nbl.com.au/UAxNBL
Scope.
Branding
Web Design
Art Direction
Copywriting
Social
Strategy
Social Creative
Marketing Collateral
Client.
Under armour APAC.
